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The year 2016 has been an amazing year in terms and view of the growth in the music industry with several international recognitions, collaborations and more. But several musicians have been off the radar which is pretty disturbing.
With pop stars Wizkid and Davido blazing the trail and others following closely, the Nigerian music industry is set to conquer new terrains and open more doors for the next generation given the present accomplishments. And this is remarkably sweet.
But what we find unusual is the fact certain musicians have been off the radar in what has been a boisterous year, in a thriving music industry as ours and in an era with absolute buzz and prospects for more.
It is pretty discomforting.
While some of the names on this list may be suffering from an unusual form of complacency (given they’ve got only a little compared to what they can actually achieve), other names on this list are an embodiment of blandness characterized by flat displays, absence when they least should and more.
The fans are the winners in all of this because whatever the case they have interesting pieces to listen to any day and anytime given the volume of music currently circulating within the internet and mainstream Nigeria.
This piece has nothing personal against anyone or group of persons but it will have served its purpose if it succeeds in the minimal task of nudging some of our Nigerian musicians here so that they realize the need to awaken from their slumber as the Nigerian entertainment industry is on the cusp of rewriting history on several planes.
This said, we present 15 Nigerian musicians who have gone off the radar in 2016 and need to get their acts together as now is the time:
The 30-year-old talented R&B singer has been a bit too quiet all year leaving us with the impression that she is on a hiatus. We wonder who cleared her for this sort of break on the EME management.
File photo of R&B singer Niyola
Waje is a vocal powerhouse any day but she’s been particularly quiet when she shouldn’t, and save for her current appearance on The Voice as a coach there’s only so much she has done all year in terms of releases, collaborations and activities regarding increasing her catalogue.
File photo of singer Waje
3. Dr SID
Riding on the fame of Surulere from 2014 and the less dominant hit song Kabiyesi in 2015, the Mavin star hasn’t been up to much in 2016 and this leaves us with a disquieting calmness.
File photo of Mavin artiste Dr. SID
Omawumi is a super star and we love that she started 2016 on a superb note with the Angelique Kidjo collaboration for Play Na Play. But that’s been all thus far and many believe she should be up to more as this is possibly the turning point in the industry’s history.
File photo of singer Omawumi
The year 2015 was splendid for Vector Tha Viper but he’s failed thus far to replicate that form and magic. What this portends is danger in the fact that his riding on the success and acclaim of King Kong will only take him so far.
File photo of rapper Vector
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6. D Prince
D Prince just needs to sit up and take his music more seriously than he currently is because in the end Don Jazzy is Don Jazzy and for all the producer’s greatness Prince will be appraised on his own regardless of any blood ties. Think of the new Mavin team with Korede Bello and Reekado Banks and let that shed more light on your thought process so you see just how much Prince is lagging behind.
File photo of Mavin Records singer D Prince
Someone needs to check W4’s address and be sure all is well with the young man as well as if he still remembers what it means to be a musician. That’s all.
File photo of singer W4
Eva has a lot to give the Nigerian music industry but sadly she lacks the right push or whatever it is she needs. Whatever the case, she needs to step it up this year.
File photo of hip hop artiste Eva Alordiah
The singer needs to get back into the studio and make music. K-Switch needs to make and release and push his music.
File photo of singer K-Switch
10. Naeto C
Naeto-C has had an unusually quiet 2016 and needs to put out several songs or contribute in forms of collaborations to make another major impact in the thriving industry.
File photo of rapper Naeto-C
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Ketchup has what it takes to shine in the Nigerian music industry, he is not making music or collaborating at a time like this is as good as saying he has called it quits when he has barely even started the race.
File photo of singer Ketchup
Where is Di’ja? What is the Mavin singer up to? When did her career begin that she’s on a break of this sort? What is the cause of her absence from the scene at a point where label mates Korede and Reekado are steaming hot and cruising through the charts? These are pressing questions that require utmost attention and answers, to say the least.
File photo of singer Dija
Rayce is another wonderful talent who has chosen to shoot himself in the foot by relaxing at a critical point in our industry’s history as this. Hopefully he gets the right push and whatever he requires to get up and get out into mainstream music as expected.
File photo of singer Rayce
Phenom will not make it into the top tier without something extraordinary because the audience is not favourably disposed to hip hop as much as pop coupled with the fact that the musician has a bit of a laid-back outlook as far as his music is concerned. Whatever the case, Phenom is a brilliant young man who deserves more than he currently gets, question is when will he make the difference with his music?
File photo of rapper Phenom
15. Yung 6ix
Rapper Yung 6ix has for sometime hovered on the brink of greatness in the Nigerian music industry but he’s yet to cut into the top tier. There’s that missing element, that spark, something like Tekno what currently has, the type of fire in a Ycee or a Reekado Banks for instance, and as long as he fails to marry his music with that incredible element there’s not much we can expect from the young man. But he does need to step it up this year and modify his sounds to reflect the dynamics of today’s consumer tastes and the market.
File photo of rapper Yung 6ix