According to a recent report by Daily Mail, it has been revealed that the Beats By Dre line of headphones created by American producer and business mogul, Dr Dre cost about $14 to produce.
This information was made available by audio experts who faulted the exorbitant fees at which the headphones are being sold. The least expensive pair of Beats headphones that you can find on the company’s website are valued at $199.99 (N41,000) and the most expensive pair retails for $699.99(N143,500).
The company producing the Beats headsets was sold to Apple in May 2014 at an incredible $3.2 billion. Its owners, Dr. Dre and Jimmy Lovine were made Apple employees after this.
In the market for premium headphones, the Beats by Dre brand holds an impressive 57 percent market share. It’s net worth rose significantly through the use of numerous celebrities to aggressively market the headphones.
